Strategic Product Experience

The experience
is the product

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As cost and convenience become less differentiating in a saturating market, ‘experience’ becomes the de facto consumer currency by which products stand out, achieve traction, and grow

Hi, I'm Stewart

I bring together strategic, insight-led thinking and effective, goal-driven experiences to drive the Why? and the What? behind products.


A curious, passionate and value-oriented mindset, driven to stretch for real, differentiated value propositions and ambitious business and customer impact.

My pathway here has involved Ul design and web development, creative leadership and art direction, UX and experience architecture, to experience strategy, product delivery and new product initiatives.

I've been drawn progressively closer to the 'Why?' and the 'What?' of digital products — from shaping the mission into strategic business objectives and opportunities, through to how experiences can connect opportunities present in the unmet needs of businesses, customers and markets.

T. Rowe Price Microsoft Aston Martin Holiday Inn Nokia Drax Energy Nestlé Convex Insurance Hussle BuyaCar Sony Vuse Johnson & Johnson Vodafone Activia Credit Suisse Samsung Canon Hilti OPAP
Fun fact...

The Clifton Gallup CliftonStrengths assessment puts my Top Five themes in the Strategic Thinking domain…